White paper
Done-For-You AI Automation for Small and Mid-Size Business
1. The problem: your business runs on conversations it never has
Every enquiry is a conversation. When a customer writes after hours, on a channel you don't check, or on a question you have answered 40 times this month, the conversation does not happen — and the lead goes to whoever answers. For most small and mid-size businesses, between 30% and 60% of enquiries get no human reply at all: after-hours messages, double-booked receptionists, and follow-ups that never get sent. The cost is not minutes; it is revenue.
AI automation closes this gap. A done-for-you setup means a professional system, not a DIY project: a chat assistant on your website and messaging apps that answers, qualifies, books, and hands you a clean lead — and it keeps improving every month because someone (us) is running it.
2. What we build, in plain terms
- A chat assistant on your website that answers FAQs (hours, prices, policies) in seconds, 24/7, and captures the lead's details before they leave.
- Messaging-channel bots — WhatsApp and Telegram — running in the apps your customers already open every day.
- Self-service booking with confirmations and reminders, so calendars fill without phone tag and no-shows drop.
- Workflows that connect your calendar, inbox, CRM and booking tools, so a lead lands where you already work — with full conversation context attached.
- Analytics: three numbers a month — chats handled, leads captured, hours saved.
You get a system you operate from apps you already use. No dashboards to learn, no tech skills required.
3. The pricing model: one setup fee, one monthly fee
The industry's favorite pricing traps are hourly billing (you pay while it gets slow) and per-seat licensing (you pay more as your own team grows). We use a two-number model, in EUR, with no lock-in:
| Tier | Setup (one-time) | Monthly | What it is |
|---|---|---|---|
| Starter | €490 | €49/mo | Website chat, 24/7 auto-reply, FAQ automation, lead capture to WhatsApp + email, basic analytics |
| Growth | €1,200 | €149/mo | Starter + WhatsApp/Telegram bots, self-service booking, calendar integration, human handover with context, knowledge base, priority support |
| Autopilot | €2,500 | €299/mo | Growth + CRM integration (HubSpot, Pipedrive, Google Sheets), broadcast and follow-up sequences, full workflow automation, quarterly optimization call, dedicated contact |
Every monthly fee includes hosting, monitoring and monthly tuning. Cancel monthly, no contracts. Longer billing cycles earn a discount on the monthly fee: quarterly −5%, half-yearly −10%, yearly −15% — the setup fee is never discounted, because it is the one-time build cost.
4. Data, privacy and trust
Every assistant we build protects your customer data: encrypted in transit and at rest, monitored around the clock, and 100% yours — the bot, the workflows, the data. We act as your data processor; you remain the controller. Where your market has specific data-protection law, we align to it — and a data processing agreement is available on request. You get the same privacy-first infrastructure in every market we serve.
5. Rollout: 15 minutes to live
- Discovery call (15 min, free) — your business, your tools, what you want automated.
- Fixed build (7–14 days) — fixed quote, fixed timeline, zero homework. We build, connect and test with you on real conversations.
- We run it — the assistant goes live; we monitor, tune and report monthly. You only review; you never operate.
Timelines start after the discovery call: Starter ~7 days, Growth 10–14 days, Autopilot 14 days.
6. What it's worth: a working ROI example
Before: 48 missed conversations → ~8 lost jobs ≈ €14,400/month in unbooked revenue.
After: replies in seconds 24/7, lead captured in every conversation → even at half the conversion, ≈ 3 extra jobs ≈ €5,400/month recovered, against a €49/mo Starter fee. Payback in the first month; the system keeps earning while you sleep.
The math works the same way for clinics (no-shows and unsent reminders), salons (the Saturday rush), coaches and real estate (after-hours viewings and price queries). If you take bookings or answer the same questions every day, the automation pays for itself — that is the entire pitch.
7. What we deliberately do not do
No voice bots, no per-seat pricing, no forty-channel integration races. We do the three channels that matter for most small and mid-size businesses — website, WhatsApp, Telegram — extremely well, with workflows that connect the tools you already use. Custom work is quoted separately when needed; most clients never require it.
8. How to start
Book a 15-minute call. We look at where your hours leak and tell you honestly which tier fits — including "none, you don't need us yet." If we do fit, you get a fixed quote, a fixed timeline, and a system we keep running.